Film Director + Creative Director
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JETBLUE BRAZIL - Elas lá em Cima

 

JETBLUE BRAZIL

ELAS LÁ EM CIMA

Film | Advertising
Agency: DENTSU Brazil 

 

JetBlue Brazil (also knows as "Azul") is the airline with the largest number of female pilots in the country but they think that is still not enough. So for women's history month, they wanted to inspire future generations to become pilots, specially the girls. For the whole month or March, children were encouraged to visit the cockpit of their airliners.