FEATURING ZOOEY DESCHANEL & KATE BECKINSALE, SHOT BY ELLEN VON UNWERTH
Print+OOH+Digital Advertising | USA Agency: TBWA NY
A campaign shot by Ellen von Unwerth for Absolut Vodka, featuring Zooey Deschanel and Kate Beckinsale. The core of the campaign were 6 print ads, each featuring a world associated with the a drink, with a very bold art direction and story behind each of the characters interpreted by them.
A lot of Out of Home material was created around each ad and could be seen in a lot of different applications.
A website was created to bring each drink to life and expand on the worlds created.